This second half of October I have been working on my Work Necklaces items (and ignoring my Paperly People entirely). Because I want to have sales of my necklaces over the Christmas season, it was imperative to focus exclusively on doing work for these products.
November and early December are going to be for selling necklaces and then it will switch over and I will be selling my planners! Doing marketing for these two items means that I need to make sure to promote them at the right time.
Week 15
Days 102-106 10/17/2015-10/20/2015 Saturday-Tuesday
- Sorry for no info for a few days! We traveled out of town to visit with friends and go to a Wisconsin Badgers football game. That is the great thing about being an entrepreneur!
- Published a post on Marketing Artfully about Christmas and Gift SEO – http://marketingartfully.com/2015/10/20/how-to-pick-gift-and-holiday-keywords-etsy-seo/
- Tuesday: Listed Realtor Necklace – https://www.etsy.com/listing/252679155/realtor-marketing-gifts-for-realtors-top
- 13th-14th Week Lifestyle Blogging Post – https://paperlypeople.com/my-eleventh-and-twelfth-weeks-as-a-lifestyle-blogger-promoting-my-shop/
- Got shipping materials in the mail!
- Got my business cards and tiny notecards in the mail from Vistaprint
Email list – 9
Klout score – 56
SOCIAL COUNTS
Twitter – 790 (+3)
Facebook – 46
Pinterest – 37
Tumbler – 42
Instagram – 143 (+3)
Pageviews PaperlyPeople.com – 1044
Keywords Ranked In Google – 20
YouTube Subscribers – 10 (+1)
YouTube Views – 323 (+17)
Etsy – PP (Monday)
Orders – 2
Made – $10.50
Uploaded product – 0
Pageviews Etsy store – 96
Favorites – 1
Etsy – WN (Monday)
Orders – 0
Made – 0
Uploaded product – 0
Pageviews Etsy store – 16
Favorites – 0
Day 101 10/16/2015 Friday
Email list – 9
SOCIAL COUNTS
Twitter – 787 (+3)
Facebook – 46
Pinterest – 37
Tumbler – 42
Instagram – 140
Pageviews PaperlyPeople.com – 1016
Keywords Ranked In Google – 21
YouTube Subscribers – 9
YouTube Views – 305 (+5)
Etsy – PP (Thursday)
Orders – 1
Made – $3.50
Uploaded product – 0
Pageviews Etsy store – 108
Favorites – 1
Etsy – WN (Thursday)
Orders – 0
Made – 0
Uploaded product – 1
Pageviews Etsy store – 16
Favorites – 0
Day 100 10/15/2015 Thursday
Published new item on WN – https://www.etsy.com/listing/251644774/limited-edition-passion-parties-bling
Email list – 9
Klout score –
SOCIAL COUNTS
Twitter – 784 (+3)
Facebook – 46
Pinterest – 37
Tumbler – 42
Instagram – 140
Pageviews PaperlyPeople.com – 1003 (whoo whoo!)
Keywords Ranked In Google – 22
YouTube Subscribers – 9
YouTube Views – 297
Etsy – PP (Wednesday)
Orders – 1
Made – $3.50
Uploaded product – 0
Pageviews Etsy store – 70
Favorites – 1
Etsy – WN (Wednesday)
Orders – 0
Made – 0
Uploaded product – 1
Pageviews Etsy store – 24
Favorites – 1
Day 99 10/14/2015 Wednesday
Published new necklace – https://www.etsy.com/listing/251527460/limited-edition-gift-for-authors-or
SOCIAL COUNTS
Twitter – 781
Facebook – 46
Pinterest – 37
Tumbler – 42
Instagram – 140
Pageviews PaperlyPeople.com – 977
Keywords Ranked In Google – 22
YouTube Subscribers – 9
YouTube Views – 289
Etsy – PP (Tuesday)
Orders – 0
Made – 0
Uploaded product – 0
Pageviews Etsy store – 76
Favorites – 5
Etsy – WN (Tuesday)
Orders – 0
Made – 0
Uploaded product – 0
Pageviews Etsy store – 18
Favorites – 0
Week Sixteen
Okay, this week was the last of my big “list my work necklaces” push. I figured that I needed to have a good number of work necklaces available on my Etsy store by November 1st so I can start concentrating on selling them and worrying less about producing them!
Day 108 10/26/2015 Monday
- Listed Firefighting necklace https://www.etsy.com/listing/253247678/firefighter-necklace-gifts-for?ref=shop_home_active_1
- Made a custom necklace for a friend to give as a gift and she loves it! That makes me happy!
Email list – 9
SOCIAL COUNTS
Twitter (Paperly People) – 885 (+24)
Twitter (Work Necklaces) – 130 (+42)
Facebook – 47 (+1)
Pinterest – 39
Tumbler – 44 (+1)
Instagram – 274 (+25)
Pageviews PaperlyPeople.com – 1137
YouTube Subscribers – 10
YouTube Views – 364
Etsy – PP (Sunday)
Orders – 0
Made – $0
Uploaded product – 0
Pageviews Etsy store – 122
Favorites – 9
Etsy – WN (Sunday)
Orders – 0
Made – $0
Uploaded product – 0
Pageviews Etsy store – 13
Favorites – 0
Day 107 10/25/2015 Sunday
Listed Two Work Necklaces
- Accountants https://www.etsy.com/listing/253143181/accountant-marketing-gifts-for
- Farmers https://www.etsy.com/listing/253144939/farmer-necklace-gifts-for-farmers-farmer
- Had a great comment on Twitter that someone loved the Farmer necklace…:)
Email list – 9
Klout score – 56
SOCIAL COUNTS
Twitter (Paperly People) – 859 (+6)
Twitter (Work Necklaces) – 88 (+11)
Facebook – 46
Pinterest – 39
Tumbler – 43
Instagram – 249 (+3)
Pageviews PaperlyPeople.com – 1129
YouTube Subscribers – 10
YouTube Views – 363
Etsy – PP
Orders – 3
Made – $10.50
Uploaded product – 0
Pageviews Etsy store – 156
Favorites – 4
Etsy – WN
Orders – 0
Made – 0
Uploaded product – 0
Pageviews Etsy store – 51
Favorites – 0
Day 105-106 10/23/2015-10/24/2015 Friday
- Friday – Listed a new necklace – https://www.etsy.com/listing/253156652/veterinarian-marketing-gifts-for-vets
- Signed up for Robolikes for paperlypeople and worknecklaces twitter, emailed to find out how to get paperlypeople twitter on the multiple payment plan
- Uploaded the rest of the listings so I could have the ready to post…wish they would let us schedule them!!
- Whoo whoo…made my first sale on my work necklaces!! YAY!!!
Email list – 9
Klout score – 56
SOCIAL COUNTS
Twitter (Paperly People) – 853 (+51)
Twitter (Work Necklaces) – 77 (+25)
Facebook – 47
Pinterest – 39 (+1)
Tumbler – 43 (+1)
Instagram – 246 (+81)
Pageviews PaperlyPeople.com – 1153 (+46)
Keywords Ranked In Google – 21 (+1)
YouTube Subscribers – 10
YouTube Views – 359 views (+17)
Etsy – PP (Friday)
Orders – 1
Made – $14.00
Uploaded product – 0
Pageviews Etsy store – 255
Favorites – 11
Etsy – WN
Orders – 1
Made – $75.00
Uploaded product – 1
Pageviews Etsy store – 57
Favorites – 4
Day 104 10/22/2015 Thursday
- Oh Thursday, the day I have to do my “real” work… but I still did a few things..
- I signed up for RoboLike.com for my PaperlyPeople Instagram account.. will report later!
Email list – 9
Klout score – 56
SOCIAL COUNTS
Twitter (Paperly People) – 802 (+5)
Twitter (Work Necklaces) – 52 (+5)
Facebook – 47
Pinterest – 38
Tumbler – 42
Instagram – 165 (+19)
Pageviews PaperlyPeople.com – 1107 (+53)
Keywords Ranked In Google – 20 (+1)
YouTube Subscribers – 10
YouTube Views – 342 (+9)
Etsy – PP
Orders – 3
Made – $10.50
Uploaded product – 1
Pageviews Etsy store – 210
Favorites – 11
Etsy – WN
Orders – 0
Made – $0
Uploaded product – 1
Pageviews Etsy store – 37
Favorites – 0
Day 103 10/21/2015
- Okay, hold onto your horns, this is going to be a GREAT DAY!!! Today my episode on the ConvoMe podcast drops http://convome.com/tara-jacobsen-of-paperly-people-marketing-artfully/
- Not sure what happened yesterday, but the views on PaperlyPeople went higher than they ever have before, like 308 views and 4 sales higher (whoo whoo, two new records in one day… still did not break the $22.00 single order record to date)
- If you are reading this, you must be as obsessed with entrepreneurship and Etsy as I am…just so you know, I am aware that the first step of fixing a problem is knowing it exists…:)
- Published post – How To Start, Manage and IMPLEMENT A Brilliant To Do List https://paperlypeople.com/how-to-start-manage-and-implement-a-brilliant-to-do-list/
- Listed Photographer charm – https://www.etsy.com/listing/252832847/limited-edition-gifts-for-photographers
Email list – 8
Klout score – 56
SOCIAL COUNTS
Twitter (Paperly People) – 797 (+7)
Twitter (Work Necklaces) – 47
Facebook – 47 (+1)
Pinterest – 38 (+1)
Tumbler – 42
Instagram – 146 (+3)
Pageviews PaperlyPeople.com – 1054
Keywords Ranked In Google – 19 (-1)
YouTube Subscribers – 10
YouTube Views – 333 (+10)
Etsy – PP (Tuesday)
Orders – 4
Made – $14.00
Uploaded product – 0
Pageviews Etsy store – 308 (holy cow)
Favorites – 20
Etsy – WN (Tuesday)
Orders – 0
Made – 0
Uploaded product – 1
Pageviews Etsy store – 16
Favorites – 0