Paperly People is for dead tree nuts like me! I am never happier than when I find a great new notebook, journal or planner. I haunt estate sales and try to find old magazines that might have an ad or two that I can use for journalling or sell on Ebay.
My Paper Journey
Because I work on the internet primarily, people were always telling me to “go digital”. How I could have my calendar, todo lists and everything else stored in an “app” or on the computer. Sigh. Additionally I am a graphic artist so I do know how to make lots of marketing pieces in Photoshop, but that was absolutely not the same thing as “making art” in a journal, using paints, pens and being creative.
My world kept getting more and more digital. I was lost without my phone and spent all my time squinting at that little screen trying to figure out where the hell I saved my grocery list. I got app after app trying to find one that would work…double sigh.
I threw caution to the wind and bought a paper planner last year. I made a paper form for my grocery list and started carrying around little notebooks where I could record my todos, affirmation and thoughts about my business and life.
Seriously, my life is filled with sunshine and rainbows now. I doodle and create, I took a year long online art class and have actually made some pieces (though not as many as I would like). My notes are a masterpiece of interest and I can actually figure out what I am supposed to do at all times.
I'm A Marketing Pro!
The other half of this is that I am a marketing professional. I primarily make courses on how to do marketing for authors and Realtors, but one week I could-not-do-one-more-thing. I had become stagnant and was not learning anything new. I was frustrated with trying to sell more marketing courses and wondered if that was all there was.
So I thought, why not start a little side business talking about what I love? One of my marketing idols, Gary Vaynerchuk says that you should do what you love and I DO love marketing, just not the way that I was doing it. I wanted to learn more about how to actually connect with people and sell something that was a fun product, not something that people “need” to have for their business.
Oh and I wanted to make something pink. Yep, I wanted to be more fun, friendly and girly with my design and that just did not fit into my “real” business. So pink it up with me!
The Purpose of Paperly People
Now, I did love all the bits of my own paper journey, and I did want to start a site, but I am a busy Mom and I couldn't invest a ton of time in doing something unless it paid at least a little bit.
When becoming a lifestyle blogger I had only a few “rules” for myself:
1. I would always stay in integrity
2. I would share my love of “paper things” with my tribe
3. I would promote products that I thought were great, whether or not they paid
4. I would get paid when possible!
With that in mind I do have advertising opportunities if you have a product you would like to promote.
I am a Mom. Now I came about this later in life than most and a little bit sideways. My husband and I had been married for 11 years when I thought, “hey it would be great if we adopted a foster kid”. One nice, sweet foster kid. We were thinking around 10 years old so we wouldn't be old parents. So we started out trying to find a great kid.
And almost two years later had just about given up when a caseworker asked us, what about three, have you ever thought about adopting three kids? Well no, we had NOT thought about adopting three kids. We were in our 40's, our house is sort of on the small size, we were kind of set in our ways and we were thinking one.
Well we got three of the best kids on the planet. One about the age of what we were thinking, one was a high schooler and one was really little (5 years old when we got him!) Now I have always known I would not be a good “baby mommy” so getting my kids already potty trained was a blessing.
Now we spend all our time doing fun things! I have lots of opportunities to take pictures of kids and our lives are immeasurably better in ways we had never imagined possible.
I am also a marketing nut and I have been super happy with my transition to lifestyle blogging. I am using all my mad skills to build a fun and profitable business doing something I love AND I am documenting the whole process so I can make a course about how to become a lifestyle blogger for my peeps!
The legal entity for Paperly People is Tara L. Jacobsen, PA, a Florida corporation.